About
Founders often ask,
"What is it that you do?"
The answer is pretty simple:
Anything it takes.
OUR FOCUS
While Marketing agencies create advertising campaigns, CRO agencies aim to increase conversion rates, and copywriters carefully select the words to convey your message, brand potion® has a slightly different focus.
Our philosophy, deeply rooted in strategy and a decade of experience with e-commerce consumer products, centers around one primary goal: Positioning your brand for growth.
You envision the destination; we map the road and deliver guidance at every step.
Whatever direction or strategy is required, that's where we lead.
Perhaps your greatest opportunity lies in organic growth, with search engine optimization as a vital ingredient. Or maybe your low-hanging fruit is an underserved niche with a newly emerged target audience that you haven't tapped into yet.
We don't push specific or trendy marketing initiatives; instead, we identify those with the most significant impact and synergy for your brand.
Freedom is at the heart of brand potion®. We believe in empowering ambitious new and seasoned founders with the clarity to become unstoppable in their pursuit and achievement of growth.
OVER 100 exceptional brands
For the past decade, we've taken great pride in assisting over 100 e-commerce brands, starting from scratch or growing established ones.
The remarkable journey of each brand we've worked with hasn't followed a standardized blueprint; instead, it's been a unique and tailored experience – their "brand potion®."
Our clients are ambitious e-commerce entrepreneurs passionately dedicated to bringing their dream brands to life while enjoying the peace of mind that they're on the right path.
A Perfect Recipe Encompassing All Customer Touchpoints
1.AWARENESS
Social Media Exposure: Customers come across your brand on social media platforms or through posts shared by their network.
Online Ads: They might see online advertisements related to your products or services.
Content Discovery: Customers find your brand through blog posts, articles, or other informative content.
2. INTEREST
Online Ad Engagement: Customers engage with your online ads, indicating an initial interest.
Product Exploration: Customers delve deeper into your product offerings, to decide if this is worth further exploring and addressing a current need or desire.
Initial Contact: Potential customers may initiate contact with your brand, seeking more information or clarification about your offerings, whether in person or by content consumption.
3. EVALUATION
Review Analysis: Customers read product reviews and ratings to understand the experiences of others.
Video Research: They search for product videos, demonstrations, or tutorials to gain a better understanding of how the product works.
Comparison Shopping: Potential customers compare your product or service with alternatives, assessing factors like price, features, and distinct benefits.
4. PURCHASE
Product Purchase: Customers make a final decision to purchase your product or service.
Subscription: Customers confirm their subscription choice, finalizing the transaction.
5. RETENTION
No returns: Satisfied customers recommend your brand to friends, family, or colleagues.
Repeat purchases: Customers return for additional purchases, showing loyalty to your brand.
Membership or Loyalty Programs: They enroll in loyalty programs or subscribe to exclusive content.
6. ADVOCACY
Referrals: Loyal customers refer friends and family to your brand, sharing their positive experiences.
User-Generated Content: They create content, such as reviews or photos, to showcase their love for your products.
Testimonials: Some customers willingly offer testimonials or success stories that you can feature on your website and marketing materials.
GROW YOUR REVENUE SUSTAINABLY.
01
PLAN
02
IMPLEMENT
03
GROW
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